Who This Is For

If you’re spending on Google Ads, Meta, or Bing and not sure if you’re getting the best return — or if your campaigns have scaled past the point where you can manage them yourself — this service is built for you. Most of our paid media clients are B2B SaaS companies, franchise and multi-location brands, e-commerce businesses with $1M+ in revenue, and lead-gen companies with real sales processes behind the click.

Meta Ads — Active campaign dashboard across 57 campaigns · ₹444K total spend

Common Problems We Solve

Rising CPL with no clear explanation. Campaigns that generate clicks and leads but not revenue. Poor attribution so you can’t tell which campaigns are actually driving pipeline. Wasted spend on broad match, auto-applied recommendations, or poorly structured Performance Max campaigns. Agencies that report on impressions and CTR but never tie it back to closed deals. If any of this sounds familiar, you’re in the right place.

What’s Included

Google Ads (Search, Display, PMAX)

Full campaign architecture, keyword strategy, ad copy, bid management, and search term cleanup. We build campaigns designed to generate qualified leads at a profitable CPL — not just traffic.

Meta Ads (Facebook & Instagram)

Audience strategy, creative direction, testing frameworks, and conversion-focused campaign management for top-of-funnel acquisition and retargeting.

Bing / Microsoft Ads

Often the most overlooked and underpriced traffic channel. We manage Bing Ads for clients who want a lower-CPL alternative to Google with a similar high-intent audience.

Remarketing & Retargeting

We build remarketing sequences across Google and Meta that re-engage your warmest prospects and push them down the funnel toward conversion.

Lead-Gen Campaign Structure

We structure campaigns for lead quality, not just volume. That means aligning targeting, ad copy, landing pages, and form design to the quality of leads your sales team can actually close.

Landing Page Alignment

Ads only work when the landing page matches the promise. We review and advise on landing page alignment as part of every paid media engagement.

Platforms We Work With

Google Ads (Search, Display, Shopping, Performance Max) · Meta Ads (Facebook, Instagram) · Microsoft/Bing Ads · Google Analytics 4 · Google Tag Manager · Looker Studio · HubSpot · Salesforce · GoHighLevel · Unbounce · Instapage

What You Can Expect

In the first 30 days: full campaign audit, account restructure, conversion tracking validation, landing page review, and a clear optimization roadmap. By month three: tighter targeting, lower CPL, and cleaner reporting tied to pipeline and revenue — not just clicks. We report on metrics that matter: cost per qualified lead, cost per acquisition, ROAS, and pipeline contribution.

Ideal Engagement

Most paid media clients start with a Growth Audit, followed by a 3-month optimization sprint and then move to an ongoing Performance Partner retainer. Minimum ad spend: $5,000/month. We work best with companies spending $15K–$200K/month who need senior-level strategy and execution — not junior account managers reading a script.

Mini Case Study

A luxury e-commerce brand came to us spending $120K/month on Google Ads with declining ROAS and no clear attribution. Within 90 days, we restructured their campaigns around high-intent keywords, rebuilt their remarketing funnels, and connected ad spend to actual revenue in their CRM. The result: a 41% reduction in cost per acquisition and a 2.3x increase in revenue attributed to paid search — all without increasing ad spend.

Google Ads — $12.2M conversion value · $274K spend · 2022–2023

Google Ads — $664K conversion value · $27.3K spend · Dec 2022

Frequently Asked Questions

Do you require a minimum ad spend?

Yes. We work best with businesses spending at least $5,000/month on paid media. Our sweet spot is $15K–$200K/month.

Do you manage our ad accounts directly?

Yes. We work inside your existing ad accounts. You always retain ownership and access to your data.

How is this different from working with a typical agency?

We don’t hand your account to a junior account manager. You work directly with senior operators who understand both paid media and the downstream systems (CRM, automation, tracking) that determine whether your leads actually turn into revenue.

How quickly will I see results?

Most clients see measurable improvements in CPL and lead quality within 30–60 days. Full revenue impact typically becomes clear by month three as CRM data matures.